Why Forgetting About Your Goals May Be the best Thing for Your Business

“Keep your eye on the prize.” That’s the advice we’re given whenever we’re struggling. The shiny reward at the end of the struggle. But when it comes to long-term goals, it’s easy to feel like Sisyphus rolling his boulder up the hill and never reaching the top. That’s why we think Mr. Miagi’s advice to young Daniel in Karate Kid is far more valuable: “Wax on, right hand. Wax off, left hand. Wax on, wax off. Breathe in through nose, out the mouth.” It’s that mindfulness of the here and now that helps us reach our goals without even realizing how close we are. Because the truth we so often forget is that, in life and in business, it’s the journey that makes things worthwhile, not the destination.

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Why HubSpot Implementation is Like a Blind Date

The blind date - a peak romantic adrenaline rush in a pre-Tinder world. You could know every single resume detail about your date and still not be prepared for the reality of meeting them. Would there be sparks, awkward pauses, or catastrophe? But the most delightful surprise was  hitting it off with someone you thought you’d have nothing in common with. Those were the dates you walked away from with not only a new connection with another person, but a renewed sense of yourself.

HubSpot integration is pretty much like that. t’s a learning journey. And even though you know which boxes will be ticked during the process, you’ll be amazed at how enriching the experience of seeing it all come together can be. 

So how does the HubSpot implementation process change the way you see your business and its possibilities? Glad you asked!

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Turn Sales Journeys Into Help Journeys

What are sales really? If you answered that they’re business transactions or the exchange of products for revenue, you’re definitely not wrong, but, to us, sales have always been the offering of a helping hand. 

It’s because successful sales are built on an understanding of a client’s journey, not a successful sales pitch. It’s a simple mindset shift that carries with it a wealth of benefits. It changes how you approach clients, how you interact with your team, and how you see yourself in the context of your industry. So let’s take a closer look at how you can embrace the help journey. 

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How to Deal with Negative Reviews on Social Media

The power that social media and reviews have on your business is huge. A whopping 90% of customers seek out products or services with online reviews, and 88% trust the reviews they read.

What do your reviews say about your company?

Everyone loves positive reviews, but negative reviews are sometimes hard to hear and frustrating. Don't worry. We're going to show you how they can actually be an opportunity to showcase your work ethic, character, and professionalism.

If you’ve had a negative review and are trying to figure out the best way to handle it, here’s what you need to know.

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Three Tips To Succeed At SEO

“SEO” may just seem like a trendy buzzword, but it’s actually the key to growing your business. Why? Because with millions of search-engine results, it’s more important than ever to ensure your business pops up first for your audience. Otherwise, it’s too easy to get lost in the crowd.

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