Posts by

Rebecca Salzman

Progressive, tech-savvy marketing visionary that visually defines complex ideas while staying on brand and putting the audience and data first.

Develop Your Website in Less Time Than It Takes to Grow a Beard
We're guessing the specific timeline depends on the face that's growing the hair, but for our purposes in this article, let's all agree that it takes about 4 to 8 weeks to grow a beard. Are you re-reading the blog title in disbelief? Yeah, we're saying you can have a fully designed and developed website in less than the 4 weeks it takes a man with Chia Pet genes to be ready for his lumberjack Halloween costume 🤯
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Navigating Data Privacy and Instagram Threads: Understanding, Recognizing Risks, and Guarding your Digital Self

In the digital age, data privacy has become a cornerstone of every online interaction we partake in. One of the notable examples is Instagram Threads, an app developed by Facebook for sharing photo messages with your Instagram Friends. With the rise of these interactive platforms comes the pressing issue of data privacy. This blog post will dive deep into data privacy as it pertains to Instagram Threads, outline how it works, and what to be wary of to ensure your data remains as private as possible.

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That’s why CRM automation is so important. By automating customer relationship management, you can do far more than save time. You can use automation to get renewed insight into the trajectory of your leads and opportunities, and find new ways to make it even better.
DIY Isn't The Way: Automating Authentic Client Relationships

Have you ever found yourself drowning in spreadsheets and contact logs, trying to keep track of all your client interactions? Then you’ll know - trying to keep track of client relationships manually can be a real pain in the you-know-what. That’s why CRM automation is so important. By automating customer relationship management, you can do far more than save time. You can use automation to get renewed insight into the trajectory of your leads and opportunities, and find new ways to make it even better.

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Exploring The Power of Retargeting

You’re Creating Tailored Experiences For Your Audience, Right?

In the world of marketing, where every click, scroll, and tap is a potential opportunity to connect with your audience. But let's face it, sometimes it feels like you're trying to hit a bullseye with a rubber band. With retargeting, hitting your target becomes so much easier. Retargeting tracks your website visitors and serves them the ads tailored specifically to their interests and browsing behavior to create a more engaging experience as they interact with your brand. So instead of shooting rubber bands all over the place hoping to hit your mark, let’s show you how your marketing can hit the mark with HubSpot retargeting. 

Hitting the target with retargeting. Before you start tailoring your marketing, let’s talk about the two retargeting options available:

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Three Tips To Succeed At SEO

“SEO” may just seem like a trendy buzzword, but it’s actually the key to growing your business. Why? Because with millions of search-engine results, it’s more important than ever to ensure your business pops up first for your audience. Otherwise, it’s too easy to get lost in the crowd.

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How Small But Mighty Teams Master Content Creation
How Small But Mighty Teams Master Content Creation

Creating new content and publishing it to a website seems like an easy thing to do, but it can be time-consuming, difficult, and expensive. That’s why many teams turn to automation or delegation of the task—but that’s not always the best strategy. If you want your content to be informative, trustworthy, and engaging, it needs to come from within your team and reflect your brand’s voice and tone, even if that means doing it yourself.

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